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How often do you walk into a library looking to borrow a book to read at home? Honestly, I have not done that in a while; I suppose around 6 months now. Previously, I visited the library several times a month until I found a new and more convenient way to consume content; listening to audiobooks. Like most people, listening to audiobooks may seem less interesting compared to active book reading. Interestingly, listening to audiobooks is slowly gaining momentum among millennials. They are looking for more fast, convenient, and fun ways to consume information, and audiobooks provide them with precisely that.  If you are still reluctant about them, then understanding why people love them will perhaps change your mindset. Below are some of the reasons why people love audiobooks.

 

  1. Time-saving

It is practically impossible to multitask when actively reading a book, unlike listening to an audiobook. Even though multitasking has been openly discouraged when learning, it has proven to be useful and time-saving. For instance, you can attend to your home chores while listening to your favorite audiobook. This makes it fantastic for book lovers; you can never be too busy to read a book.

  1. It is uplifting and fun

For most people, active reading can be “boring”; you have to keep your eye on the book for long periods of time. Persons with short concentration spans often find it difficult to read books. However, just like music, audiobooks are so uplifting and fun. Often, narrators are compassionate and captivating; they just don’t narrate, they play. You can almost “feel” the book. It elevates your emotions and keeps you in the best mood.

  1. Fast learning

Let’s say you are set for a literature test tomorrow. It is impossible to peruse a 900-page novel in one night. However, with an audio version of the novel, you can easily pace the information you consume. It is a perfect way to go through a lot of information within a short time.

 

  1. They are much portable

You can agree with me that most millennials love reading and traveling. For most of them, audiobooks are their favorite way to reduce their luggage during trips; carrying books around can be exhausting. Well, with the vast use of smartphones, millennials have found convenience in taking their favorite book in audio forms. It is less exhausting.

  1. Better information retention

There have been no reasonable research showing that reading is better listening. In fact, combining them will enhance your ability to retain information. Audiobooks are vivid and only work to solidify the previous information. For instance, reading a book and later listening to the audio version of the book will reinforce the retention contents of the book. You are more likely to remember the contents of the book in the future.

  1. Cost-effective

Audiobooks are often cheaper than physical books and can become immediately available on your device/app from anywhere in the world. Purchasing online also saves the cost of delivery and the anticipation for the arrival of your book. In the time that it arrives in the post, you could have read it cover to cover on your device! Again, time saving.

 

In addition to the above six reasons, some books are better listened to than read. You can agree with me that conceptual and biography books are far much better told than read. For instance, one can easily grasp the life sequence and the major events for the person in question using audiobooks compared to when they are in text form for biographies. At the same time, audiobooks are convenient in the sense that they are easily accessible. All you need is a smart gadget and access to the internet. Trust me, audiobooks are the real deal when it comes to consuming content.

 

For a long time, especially in the “bad old days,” self-publishing was considered unprofessional, selfish, and massively associated with low-quality writers. Unfortunately, this mentality still exists; however, the emergence of the internet has gradually eliminated this narrative. At the same time, with the increase in the number of writers, more and more writers are now opting to self-publish their work. In fact, this content publishing method has proven to be more beneficial and less exhausting for writers. Slowly, writers are leaving mainstream publishing for the newly found and accepted haven; self-publishing. To understand the reason for the “exodus,” we will account for some of the pitfalls associated with mainstream publishing. They include;

  1. Time-consuming

If you are new in the writing business, it very difficult to find a publishing company. It might take years before you get signed by a publishing company. If you’re lucky enough to be accepted by the “big boys” in the game, it might take even a year before the paperwork to contract you, is complete. Afterwards, it might take at least two years to get your work on the shelves. This is a huge disadvantage for writers who major in contemporary topics. The long time used on logistics may render the work obsolete. Hence, many writers are now resulting in self-publishing.

  1. Less support

The rise of writers has rendered the writing and publishing industry very competitive. Publishing companies are now fetching for ready-made content. They expect that your content can hit the ground by the time it hits their desk. They expect high-quality content that can already hit sales targets. Gone are the days when publishing companies would push and market “promising writers” for their next release. In the event that your work is substandard, then they will never publish your work. You will have to go back to the drawing board and better your work; otherwise, your work will never see the market.

  1. Lost rights

If you are lucky to get contracted by a big house publishing company, then you will most likely lose the right of your content for around a period of 2 to 5 years. During this period, you will lose absolute control over your content. What they choose to do with it is always up to them; they do not have to consult you or ask for your consent.

  1. Readings and signings

Like for self-publishing writers, mainstream publishing writers are equally expected to schedule readings and signings across the world in the efforts market and popularize your book. Having lost the rights of your content, then you would feel that organizing readings is humanly unfair. Believe me, it is a feeling that most writers have to live with.

  1. Less royalties

All mainstream publishers pay their contracted writers in royalties. Most of them do between 10-15% of the sale for each piece. Compared to the efforts and the time involved to create content, the rewards are quite unmatching. If you choose to publish and sell your work on popular sites such as Amazon, then you will receive 70% of total sales, which is a much fairer deal.

 

Even though an illusion/aura of validation surrounds mainstream publishing, the publishing option has many drawbacks. Following the above discussed pitfalls, the mainstream publishing option is slowly losing its grip as a favorite for writers worldwide.

 

Often people will confuse the difference between copyrights and royalties. Even to those with the correct definitions, these two aspects are often used interchangeably. If you are a content creator, i.e. an author, a songwriter or composer, then it is imperative that you are well conversant with the two terms. They both apply to protect the interest of content creators using traditional publishers to get their idea to the audience. If you have a problem differentiating between the two, then you are in the right place. We will in this article provide with a profound understanding of the two terms.

What is copyright?

As the name suggests, a copyright is just a right to copy. For instance, if you are an author, a copyright prevents anyone from reproducing/replicating your intellectual content for sale without your formal consent. As an author, you become an absolute copywriter owner. Ideally, copyrights are assured by the government to people willing to protect their intellectual property against the following;

  • Being reproduced and sold without the consent of the content creator (Author)
  • Distribution of copies of your work without formal consent.
  • Displaying or performing your work publicly without your consent.

As an author, you have to inform the state government of the existence of your idea. It will then assume procedures to provide you with copyright protection. This way, you will then appear in the public record as the creator of your intellectual property. In countries such as the US and the UK, your copyright will remain active 70 years after your death. Copyright protections are legally binding meaning that anyone infringing on your intellectual contents can be sued with violation of your copyright. I would compare it to a land title deed which is legal proof that you own a particular piece of land. Anyone attempting to acquire it can be aligned in a court of law and charged.

What are royalties? 

Royalties are legally binding payments made to individuals (authors, songwriter and composers) for using their copyrighted work. Royalties will only apply when the content creator decides to use traditional publishers to publish and shelf their intellectual contents to the public. On the contrary, self-publishing authors are not paid in royalties as they determine their prices for the books and the profit margins. For instance, if you are an author, then you will receive book royalties from your contracted publishers. Typically, royalties are calculated and paid as percentages of book sales. For example, most traditional publishing companies offer between 7.5% to 15% of each paperback sold and 25% on every eBook sold.

And while the publishers’ primary income comes from the royalties, Authors have a more flexible source of income. They can do consultations, launch products, do coaching to upcoming writers and other things. It is, however, essential to note that royalties paid to the author are dependent on the number of sold pieces. If the marketing and readings organized by the author do not translate to sales, then, the author does not get royalties, and nor does the publisher. The writer must ensure that his efforts yield fruits; otherwise, the publisher may choose to drop your work for another.

Journal writing can be quite challenging. Getting it published is equally an uphill task, especially if you are not conversant with the logistics and the procedures on how to write a perfect journal. Besides sticking to the guidelines, journal writing requires commitment, utmost honesty, and creativity. Before publishing your journal, it is essential that you ensure that the contents are unique, precise, and of value. And while this may be a challenge, we will attempt, at a glance, to look at the basic guidelines of writing a journal or a diary for publication which will ultimately get you an audience.

  1. Define the area of interest

Defining your area of interest is the bottom-most important aspect before starting to write a journal. Begin by choosing an interesting topic, a topic that throws your audience into deep thoughts. Get a topic that sparks ideas. To do this, you can develop a hypothesis as a research tool for your topic. Ensure the topic contributes a new perspective in the field.

  1. Stick to the point

If you are looking to write an excellent journal for publication, you must stick to the bottom idea. For instance, if you are doing an academic journal, avoid stuffing your article with unrelated content; you will most likely throw off your reader. To make your point much stronger, ensure that you provide for unwavering evidence, and eventually give a stand on your idea.

  1. Do a logical framework

It is of utmost importance that the reader can follow through your work. Let your journal article follow. For instance, different journal types will often use different formatting. Conversely, ensure that the design meets the publisher’s requirements. Ensuring a logical framework is also important, especially if you are self-publishing your journal or diary.

  1. Articulate your idea

At this point, it is imperative that your reader can understand your perspective on the topic. Do not be afraid to explain your point. Do not give the reader room to doubt your argument. Explain your methodology and approach; it provides your editor with the confidence to publish your work.

  1. Clarity

Clarity is an essential aspect that defines whether your journal is worth publishing or not. When it comes to clarity, the dynamics of used language come into play. As a journal writer, ensure that you project your idea using the most straightforward language possible and, of course, with an account of your intended audience.

  1. Be authentic

The originality of the article journal is an imperative aspect that influences the success of a published journal. Always ensure that you are not copying writers. Let your point and stand be unique. If you choose to build on an already existing idea, ensure that you adhered to the writing ethics. For instance, ensure that you acknowledge the works/idea of the person you are building on. This helps eliminate possible authenticity doubts from the publisher or audience.

If you have been having problems writing a good journal for publishing, then the above tips will go a long way in helping you start off your career as a journal writer.